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Dubbed ‘EcoAdvanced’, Energizer Recharge batteries are made with 4 percent recycled battery material, provide consumers with long-lasting power that can be recharged hundreds of times, and reduce the impact on the planet.
Michelle Atkinson, Energizer Chief Consumer Officer, said: “Energizer Recharge is another step forward in our vision that all Energizer batteries contain some amount of recycled battery materials. Our scientists partnered with rechargeable suppliers to build on the knowledge and experience from Energizer EcoAdvanced and identified a process to use recycled content in our rechargeable batteries without sacrificing performance, an idea previously not thought possible by industry experts.”
Energizer scientists worked with exclusive partners to discover a way to recycle the used batteries from high-efficiency vehicles by refining the material through a proprietary process. The refined, high-performance active ingredient is then used to help power Energizer Recharge. In addition to being the world’s first rechargeable batteries made with 4 percent recycled battery material, Energizer Recharge also creates a world’s first use of recycled materials from hybrid vehicle batteries to make new AA and AAA batteries.
Energizer batteries made with 4 percent recycled batteries are another “first” in a long line of innovative breakthroughs from Energizer in the battery category. Energizer introduced the world’s first AA lithium battery, Energizer Ultimate Lithium batteries, the world’s first dry cell battery, and the world’s first watch battery. Energizer was also the first to remove mercury from alkaline and hearing aid batteries, and the first to create child-resistant packaging to mitigate coin cell ingestion by children, along with an awareness campaign.
“Consumers have expanded their definition of battery performance to more than just long lasting. They also want a responsible product. Energizer Recharge is the latest example of how we innovate with the consumer in-mind, building on our breakthrough Energizer EcoAdvanced batteries,” concluded Atkinson.
